Customer Lab for CX Teams
Leanlab helps CX leaders turn customer understanding into smart, proactive actions. Work continuously with your audience to improve journeys, reduce churn, and strengthen loyalty.
Awareness and interest
Use tools like discussions, diaries and surveys to form a deeper understanding of how your customers perceive your brand, the motivations driving their choice, and how your brand compares to others.
Customer onboarding
Refine and optimise your onboarding process by regularly testing new ideas, for example, by running preference tests with your customers.
Make customers part of your journey
Keep a living connection with your customers. Discover friction points early and monitor changes across touchpoints before they turn into lost opportunities.
“Thanks to Leanlab, our teams are now involving customers effortlessly across different journey development initiatives. We have also grown to understand that it is always worth asking for the customer's point of view. Leanlab has allowed us to change from a “we know best” mentality to a true customer-first approach.“
Jenni Reijonen
Head of CX Renewal and Design Tools, LocalTapiola
Post-purchase experience
Continuously test with tracking surveys, how you can improve your game on your regular customer touchpoints from websites, customer service, and self-help, down to billing and manuals.
Correct from day one
Turn feedback and analytics into evidence your leadership team can act on. With dashboards that merge qualitative and quantitative data, sharing insights has never been easier.
